TACO'RITAS 2025
BERGLUND CENTER
Ticket Prices: $49 (VIP - details below), $12 (Margarita Tasting), $9 (General Admission)
General Admission $9 - entry only, Children 12 & Under Free Admission
Margarita Drink Tastings Only (up to 5 samples) $12 (available for purchase day of the event at the drink stand) *does not include Admission. Tastings only*
Live Music by Queen of Tejano and Chupacabras!
Event Start time: 10:30AM (VIP ENTRY) / 12PM -5 PM
Thank you to our sponsors!
About Taco'Ritas! Celebrate with us on Cinco de Mayo, with live Latin music, salsa dancing, margaritas, and of course….TACOS from your favorite local Roanoke restaurants and food trucks! Choose a variety of experiences, from the ultimate VIP Package to a Margarita Tastings ticket. This year, our Zona para Niños (Kids Zone) will return with activities centered on family fun!
Get ready for the biggest celebration yet! Taco‘Ritas Festival returns to Berglund Center for its third year, and everything’s bigger — from the margaritas to the fun! The vibrant and festive atmosphere will see even more fun this year with having the Festival at Berglund Center; allowing the festival to be indoors in the event of rain. With the success of its 2nd year, Taco‘Ritas has become a must-attend celebration, promising an even BIGGER celebration this year with the best news yet – BIGGER MARGARITAS & MUCH MORE VENDORS! Get ready to savor the flavors, feel the fiesta, and join us in making Taco‘Ritas 2025 an unforgettable celebration of Cinco de Mayo!
VIP Package $49 (sales end 5/2 at 5pm)
*1 1/2 hour early access (10:30am)
*Exclusive VIP Only Area
*Exclusive VIP Necklace
*2 Tacos
*1 Margarita Tasting Flight
*Exclusive Margarita purchase line and exclusive to VIP Margarita flavor!
*Exclusive Premium Tequila Cash Bar
*Unlimited Chips & Salsa bar
KNOW BEFORE YOU GO TIPS:
- You may bring chairs (bringing chairs is encouraged) and umbrellas
- The festival is dog friendly - Dogs must be leashed.
- You may bring an unopened water into the festival
Event Schedule: (Subject to change)
10:30 AM - VIP Early Entry
12:00 PM - 1:00 PM - Gates Open / Live Music: Chupacabras
1:00 PM - 1:30 PM - Miss Taco'Ritas and Miss Tiny Taco Contests
1:30 PM - 2:30 PM - Live Music: Queen of Tejano
2:30 PM - 2:45 PM - Taco Eating Contest sponsored by Renewal by Andersen
2:45 PM - 3:10 PM - Live Salsa Dancing by Salsa Roanoke
3:10 PM - 4:00 PM - Live Music: Chupacabras
4:10 PM - 5:00 PM - Live Music: Queen of Tejano
CONTESTS:
- Miss Taco'Ritas 2025 & Miss Tiny Taco 2025
- El Sabor Supremo Award ("The Supreme Flavor" - Food Vendor Award)
- Taco Eating Contest sponsored by Renewal by Andersen
2025 VENDORS! (Subject to change)
Food
Martin's Downtown
El Gordo
Leo's Catering
Empanada Nirvana
Diablos Tacos
Birrieria La Vaca
Fonda Hernandez
Cabo Fish Taco Truck
Dessert
The Rad Shack
Frosty Softy
Get Glazed
Hangrcy
Drinks
Berglund Center (Soft Drinks, Water, All alcohol)
The Lemonade Girls (Various Lemonades)
Frosty Softy (Bubble Teas)
Shopping
Stitch Therapy
Sweet Jesus Salsa Co.
Spice Titan
Fermented Fire Hot Sauce
Farm to Table Food Services
Peacock Perch Creations
Gormet Dips by Lister Farms
Rumpelstiltskin's LLC - Custom Jewelry
Traumatism Art
Meadows Mountain
Entertainment & Cultural Advocates
April Yopp Art - Facepainting
DJ Flex Photobooth Experience
Kind Fairy Glitter Tattoos, Coloring, & Crafts
Local Colors
Salsa Noke
Featured Events
BERGLUND CENTER COLISEUM
Tickets: $14-26 (Adult), $12-24 (Kids 2-12)
Parking: $10 or Free Shuttle
Doors Open - 6:00 PM, Game Start Time 7:05
Represent the Roanoke Valley on 540 Night! Roanoke faces the Fayetteville Marksmen in a night all about the 540. Sponsored by Haley Toyota of Roanoke. Puck drops at 7:05 P.M. We'll see ya there!
Berglund Performing Arts Theatre
SHOWTIME: 7:00 PM
Suggested 16 +
*Yondr Fan Advisory
This event will be a phone-free experience. Use of cellphones, smart watches, smart accessories, cameras, or recording devices will not be permitted in the performance space.
Upon arrival at the venue, all phones, smart watches, and accessories will be secured in Yondr pouches that will be opened at the end of the event. Guests maintain possession of their belongings at all times and can access their phones throughout the event at designated Phone Use Areas in the venue. All phones will be re-secured in Yondr pouches before returning to the event space.
Anyone seen using a non-permitted device during the performance will be escorted out of the venue. Guests are encouraged to bring a credit card for purchases inside the venue. We appreciate your cooperation in creating a phone-free viewing experience.
Crowned by Vulture as “stand-up comedy’s most prolific storyteller,” Ali Siddiq has built a dedicated massive fanbase clamoring to attend his live shows and watch his masterful independently produced and released specials. He premiered his four-part stand-up series The Domino Effect 1-4 in 2022-2024 which has amassed over 47 million views. The storytelling saga cemented Ali’s reputation as a master craftsman of narrative comedy. Each chapter became a cultural event, landing Ali among the top-viewed comedians on YouTube year after year.
Also during that time, Ali released the special Don’t Judge A Book By Its Cover (2023) which has amassed 6 million views. In 2025 alone he released 3 more hour standup specials, My Two Sons (12M+ views), Rugged (7M+ views) and Mondays (3M+ views). Deadline included Ali in their list of “Comics Who Won 2025” and My Two Sons earned Siddiq a 2026 NAACP Nomination for “Outstanding Variety Series or Special.” He will be releasing 3 more new hour specials in 2026 that have already been filmed. An emerging comedy mogul, Ali also executive-produces and distributes multiple specials for other comedians including Malik S. and Ryan Davis, with a 2nd special from Marcus D. Wiley coming up on February 1.
From Houston, TX, Ali developed his unmistakable voice in one of the most unlikely places — behind the walls of incarceration, where storytelling was survival, currency, and community. Comedy Central would later sent him back inside a Texas jail to film It’s Bigger Than These Bars (4M+ views). Today, that same voice has made him one of the most watched, respected, and consistently viral comedians in the world.
For more information - www.AliSiddiq.com